The People Behind the Results
Meet the Team
We're a tight-knit crew of strategists, creatives, and data nerds who are obsessive about one thing — growing your business.
How We Work
Culture That Drives
Performance
We believe the best work comes from people who genuinely care — about the craft, about each other, and about the clients we serve. No egos, no silos, just results.
Results Obsessed
Every decision we make is tied back to a metric that matters. We don't celebrate activity — we celebrate outcomes.
Radical Transparency
We tell clients (and each other) the truth, even when it's uncomfortable. No spin, no fluff.
Bias for Action
We move fast, test things, learn quickly, and iterate. Speed with intent beats slow perfection every time.
Always Growing
Marketing changes fast. We invest in learning constantly — so our clients always have the edge.
Our People
The Faces of TropIQ Labs
Diego Carvalho
Creative Director & Co-Founder
Former Google strategist with 12 years in performance marketing. Sarah built TropIQ from a 2-person consultancy into a full-service agency.
Daniel Nacif Seleme
CTO & Co-Founder
Certified Google & Meta Ads expert who has managed over $10M in ad spend. James is obsessive about ROAS and allergic to wasted budget.
Vitor Vieira
Head of SEO & Co-Founder
Built content strategies that have generated millions in organic revenue. Priya believes great SEO starts with genuinely useful content.